Epic vs. Apple, Round 1

Man, it’s been a while since I’ve done one of those business analysis posty things.  Do you remember those?  How I would use my business education and past experience as an entrepreneurial consultant to sound smart while talking about video game business things and everyone thought I was so cool?  Yeah, good times.  So let’s do that again.  Because I’ve got some thoughts.  About a thing.

And that thing is the Epic vs. Apple lawsuit.  

And, looking back on that post after I’ve written the thing, those thoughts are really rambling and I’m not sure what kind of point I was trying to make, but hey, it was on my mind and now it’s out here so I hope you enjoy.

Now, going into this, I should put in a couple of caveats.  Epic has chosen to make their case in terms of antitrust law.  Now, my education did include a class in business law, but we didn’t devote a whole lot of time to antitrust, and my work following that was largely in small business and microenterprise and other areas where that sort of thing just doesn’t come up too often.  Also, I hate antitrust law.  So I’m haven’t devoted any more time to looking into it than is required to pretend I know what I’m talking about and properly enjoying the drama of this case.  I’m going to seem like I’m well informed here, probably.  But keep in mind that I’m not, and it’s not especially important to me that I am, really.  So although I am incredibly wise and intelligent and sexy and you can usually put a lot of trust in the things I say, don’t base any judgments on what I’m talking about with regards to the law, here.  Also, there’s a bunch of other factors I could look up here, like the contents of the emails between Epic and Apple leading up to this, but I choose not to.  Because I’ve got better things to do with my time.  Like making this post.  So go me.

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